The 3Cs Model and Customers

Decoding the 3Cs: Customer, Client or Consumer?

In the world of business models and strategies, we often come across words that are used interchangeably. 'Customer', 'Client' and 'Consumer' – each of these terms carries a unique meaning and relevance depending on the context. As we dive into the nuances of The 3Cs Model, an important question arises: which term should we use? … Continue reading Decoding the 3Cs: Customer, Client or Consumer?

Three Legged Stool of sustainable high performance

Unlocking Sustainable High Performance: The Power of the Three-Legged Stool

In the context of sustainable high performance in an organization, the three-legged stool metaphor represents the three necessary conditions for achieving that goal: Commercial Responsibility, Customer Value, and Culture. The first leg of the stool is Commercial responsibility, which refers to an organization's ability to manage its finances, resources, and operations to ensure its long-term … Continue reading Unlocking Sustainable High Performance: The Power of the Three-Legged Stool

How to evaporate Conflict, reduce Silos and stop inefficiency in your organisation

Discover the Power of finding Synergy between Commercial Responsibility, Customer Value, and Culture Are you tired of the conflict, silos and inefficiency that stop your organisation from delivering on its potential? Do you want more collaboration, flow and throughput to drive performance and achieve more for your organisation? If so, then this webinar could be for you! … Continue reading How to evaporate Conflict, reduce Silos and stop inefficiency in your organisation

What is Interest-Based Problem-Solving?

It is estimated that employees spend 42% of their time engaging in or attempting to resolve conflict and 20% of Managers' time is consumed with conflict-related issues. Masters and Albright (2002), in The Complete Guide to Conflict Resolution in the Workplace, point out that people thrive on conflict in most areas of their lives–football games, political debates, legal disputes–yet … Continue reading What is Interest-Based Problem-Solving?

There are three necessary conditions for sustainable high performance. Commercial Responsibility, Consumer Value AND Culture.

Alex Rogo, the new executive vice president of UniCo, must turn around three newly acquired companies, knowing that if he succeeds, they will be sold off and the new owners will replace him, and if he fails, the companies will be closed--in either case, he will likely be fired. Using the unique business-novel format, It's Not … Continue reading There are three necessary conditions for sustainable high performance. Commercial Responsibility, Consumer Value AND Culture.

High Performance Engagement, Air New Zealand, and the 3C’s

“The thing for me is recognising that, as a business leader, you have a responsibility to lead a company for the future, leaving it in a better place in five, 10, 15, or 20 years’ time. My job is to make sure that commercials are strong, the customer experience is great, the culture of the … Continue reading High Performance Engagement, Air New Zealand, and the 3C’s